KYU HOUSE

Loading Events

« All Events

  • This event has passed.

Powering People to Change | Inspiring Meaningful and Measurable Behavior Change

December 4, 2023 - 3:00 pm - 4:30 pm

Free

Save water. Reduce waste. Drive less. We know what needs to be done, so why do we often fail to act?

 

In this research-rich session, behavioral scienceclimate experts and creators converge to share actionable solutions to get humanity unstuck and engaged, igniting a mass-movement towards sustainable living.  Don’t miss it!

 

Join a mini-masterclass on the new BEWorks x Futerra Sustainable Lifestyles tool. Unpack the climate and behavioral science behind effective and measurable sustainable lifestyle campaigns.

 

Then explore the role creators (on YouTube, TikTok, Instagram, and more) can play in activating sustainable lifestyles. With three in four people* more likely to take up behaviors to help save the planet after watching social media content about sustainability, we ask – are creators the secret solution to powering people to change?

Speakers

Angela Cooper

Senior Strategist, Sustainability Lead

BEworks

Wardah Malik

CEO

BEworks

Lucy Shea

CEO

Futerra

Jaya Adapa

SVP Media and Content

Futerra

Anila Gopal

Global Sustainability Head

Unilever

Prajakta Koli

Actress & YouTuber

 

Details

Date:
December 4, 2023
Time:
3:00 pm - 4:30 pm
Cost:
Free
Website:
https://www.eventbrite.co.uk/e/powering-people-to-change-tickets-746945934397

Venue

Alserkal Avenue
17th Street
Dubai, Dubai United Arab Emirates

Organizers

BEWorks
Futerra